Lightspeed Commerce Launches a New Multi-Brand Shopping and Ordering Experience in the Marketplace

Executive Summary

• Lightspeed Commerce unveiled a new centralized, multi‑brand shopping and ordering experience within its Marketplace (integrated with NuORDER and Lightspeed POS).
• The beta‑stage platform enables retailers to browse, compare, and purchase products from thousands of brands in a single interface, with orders syncing directly into Lightspeed Retail.
• Full general availability is planned for early 2026, positioning the solution as a strategic growth driver for both brands and retailers.

Key Details

• Launch Announcement: New multi‑brand Marketplace experience announced at NRF Big Show (New York).
• Integration: Fully integrated with NuORDER by Lightspeed and Lightspace POS; orders flow automatically into Lightspeed Retail, reducing manual entry and errors.
• Target Audience:
• Brands – Streamlined wholesale operations, control over pricing/expansion, access to >100,000 retailers.
• Retailers (general) – Consolidated purchasing, real‑time assortment adjustments, visibility into buying trends across the network.
• Lightspeed POS Retailers – Direct in‑platform brand discovery and ordering with automatic inventory sync.
• Beta Status: Currently in beta; full general availability slated for early 2026.
• Strategic Rationale: Connects wholesale commerce to retail inventory planning, creating a continuous data‑informed loop that reduces friction in sell‑in/sell‑through processes.
• Quotes:
• Dax Dasilva (Founder & CEO): “We are closing the loop from supply to store to sale… Marketplace is the next evolution of our wholesale network.”
• Chris Akrimi (VP, Supplier Network & B2B GTM): Emphasized solving the gap between buyer needs and traditional brand selling models.

Notable Quotes

• Dax Dasilva: “Marketplace is the next evolution of our wholesale network. It connects brands and retailers to the right products at the right moment and helps them buy and sell smarter within a unified retail ecosystem.”
• Chris Akrimi: “Marketplace solves one of the biggest challenges in wholesale, which is the gap between what buyers need now and how brands traditionally sell.”