Renoworks client Owens rolls out roofing visualizer

Executive Summary

• Renoworks has entered into a partnership with Owens Corning Roofing to power their new "Design EyeQ" roofing visualizer, marking a significant expansion of Renoworks' enterprise manufacturer partner ecosystem.
• The new AI-powered platform allows homeowners to upload photos of their homes to generate hyperrealistic roofing design options, aiming to drive engagement, brand affinity, and qualified lead generation for contractors.
• This collaboration highlights Renoworks' strategic focus on AI-enabled customer engagement tools and its ability to scale its proprietary visualization technology for major industry brands.

Key Details

• Partner: Owens Corning Roofing (residential and commercial building products leader).
• Product: Design EyeQ roofing visualizer, powered by Renoworks AI technology.
• Functionality:
  • Enables homeowners visiting the Owens Corning Roofing website to explore roofing styles, colors, and product combinations.
  • Users can upload home photos to instantly generate design options and preview realistic renderings of completed projects.
  • Aims to streamline project conversations and drive qualified lead generation for contractors within the Owens Corning network.
• Strategic Impact:
  • Demonstrates Renoworks' expanding momentum in AI-driven visualization and lead-generation solutions.
  • Underscores the technology's ability to help Owens Corning scale its digital customer experience.
  • Platform architecture supports future advancements, including AI-based design recommendations, integrated measurement data, and enhanced homeowner-to-contractor tools.
• Company Context: Renoworks generates revenue from five main business lines: Renoworks Enterprise, Renoworks Pro, Renoworks Design Services, Renoworks FastTrack, and Renoworks API.

Notable Quotes

• "Owens Corning Roofing is one of the most trusted and recognized brands in roofing, and we're honoured that they chose Renoworks to power their next-generation digital experience. This new partnership reflects a growing industry shift toward AI-enabled customer engagement tools and Renoworks is leading that transformation." — Doug Vickerson, CEO of Renoworks.
• "Homeowners today expect a digital experience that's intuitive, personalized and inspiring. Together with Owens Corning Roofing, we're redefining what that looks like and this new launch demonstrates how Renoworks AI can scale to serve major brands and their contractor ecosystems." — Doug Vickerson, CEO of Renoworks.