Brandpilot AI talks up audit, trial

Mr. Brandon Mina reports PERFORMANCE-BASED ADAI AUDITS DRIVE HIGH CUSTOMER CONVERSION FOR BRANDPILOT AI Brandpilot AI Inc. has obtained continued success from its audit and trial program, which has demonstrated powerful conversion results and strong market demand for the company's Google Ads optimization solutions. Since the launch of the uncontested Google Ads audit in May, 2025, 17 brands have successfully completed the program, with an additional 43 brands currently progressing through the discovery and internal evaluation process. These prospective clients represent a growing pipeline of enterprise advertisers seeking improved visibility and efficiency in their paid search and shopping campaigns. The initiative has proven to be a highly effective driver of new customer acquisition and product adoption, positioning AdAi as a performance-driven solution for enterprise advertisers. High conversion rates The company's performance-based model continues to deliver outstanding conversion metrics across each stage of the funnel: 100-per-cent conversion from audit to trial among qualified brands (15 of 15 completed audits advanced to the AdAi risk-free trial); 80-per-cent completion rate across all trials to date (12 of 15); Five brands converted to active, paying customers, with four additional brands in contracting and three temporarily deferred due to limited savings potential in highly competitive keyword categories. The company recently announced AdAi for Google Shopping Ads, allowing the company to revisit previously deferred opportunities and unlock additional savings across product-based Google Shopping campaigns. Participating brands operate across a wide variety sectors including -- fashion, retail, financial services and telecommunications -- collectively representing millions of dollars in recoverable ad spend each month. Under Brandpilot's performance-based model, the company earns a percentage of verified savings generated for its clients. "The rapid growth of our pipeline and exceptionally high conversion rate underscore the proven value of our audit-to-trial model in uncovering wasted ad spend within the Google Ads ecosystem," said John Beresford, chief revenue officer of Brandpilot AI. "Our free audit provides advertisers with visibility into auction dynamics and competitor behaviour. By identifying uncontested search terms in real time, AdAi reduces cost per click significantly, and reinvesting those savings drives a measurable lift in return on ad spend." Mr. Beresford added, "The financial logic behind our model is straightforward -- our pricing is 100-per-cent performance based, meaning we only share in the savings our technology identifies and verifies," said Mr. Beresford. "For advertisers managing substantial paid search budgets, this structure provides a measurable and transparent way to evaluate efficiency gains. As adoption extends to Google Shopping Ads, we expect to continue demonstrating how data-driven audits can improve accountability and cost efficiency across digital campaigns." The Google Ads audit and risk-free trial program is now a permanent pillar of the company's customer acquisition strategy and is being expanded to include Google Shopping campaigns. Exposing the hidden cost of cannibalistic shopping ads To raise awareness of a major, costly blind spot for brands, BrandPilot AI will host a free webinar on Oct. 23, 2025, at 1 p.m. ET. The session will walk through common cannibalization scenarios in Google Shopping, quantify their significant budget impact, and demonstrate how AdAi audits provide the clarity and technology to take immediate action. About Brandpilot AI Inc. Brandpilot AI is a performance marketing technology company headquartered in Toronto, specializing in innovative solutions that deliver exceptional ROI (return on investment) for global enterprise brands. Its core platform, AdAi, identifies hidden inefficiencies in digital advertising campaigns and helps brands recover wasted ad spend in real time. Additional products, including Spectrum IQ and Social Runway, support AI-powered influencer marketing and paid social performance. We seek Safe Harbor.