Northwire Canada EditionFriday, July 10, 2026
Northwire
FCI 0.400 −9.1% GR 0.075 +0.0% AII 22.35 +7.5% TUNG 1.72 +1.8% LGO 1.01 −2.9% EMM 0.080 +0.0% OGN 3.45 +2.1% MSA 6.28 −2.3% SGZ 0.045 +0.0% S 0.135 +12.5% GRSL 0.310 −3.1% DEX 0.390 +1.3% WMS 0.040 +0.0% EMPR 0.840 +2.4% SAGA 0.480 +0.0% ABX 51.59 −1.2% FCI 0.400 −9.1% GR 0.075 +0.0% AII 22.35 +7.5% TUNG 1.72 +1.8% LGO 1.01 −2.9% EMM 0.080 +0.0% OGN 3.45 +2.1% MSA 6.28 −2.3% SGZ 0.045 +0.0% S 0.135 +12.5% GRSL 0.310 −3.1% DEX 0.390 +1.3% WMS 0.040 +0.0% EMPR 0.840 +2.4% SAGA 0.480 +0.0% ABX 51.59 −1.2%
M&A / Property Routine −

Promino(TM) Delivered to Stanley Cup Final Locker Room as Ambassador Jack Eichel Competes for Championship

MUSL · Price

Executive Summary

  • Promino Nutritional Sciences announced expanded brand presence across professional, collegiate, and high school athletics, including a rush supply of its NSF Certified for Sport® product for the Stanley Cup Final and new NIL partnerships with nine NCAA Division I athletes.
  • The Company entered into a third-party agreement for event marketing services, committing to issue 2.5 million common shares in quarterly installments of 625,000 shares.
  • Management emphasized a strategic focus on growing brand awareness among athletes, coaches, and performance-focused consumers, while clarifying that featured teams and athletes are not formal sponsored partners.

Key Details

  • Stanley Cup Final Supply: Rush supply of Promino™ - NSF Certified for Sport® provided in connection with the Stanley Cup Final; Ambassador Jack Eichel (Vegas Golden Knights) highlighted in the announcement.
  • Product Specifications: Promino™ - NSF Certified for Sport® is a proprietary amino acid formulation designed for muscle recovery, performance, and strength; features low-calorie, sugar-free, and dairy-free profile.
  • Las Vegas Lights FC Partnership: Promino™ designated as the Official Protein Drink and integrated into the club's performance nutrition program; Ambassador Jose Bautista (former MLB All-Star) is the club's owner.
  • NCAA NIL Partnerships: New Name, Image, and Likeness agreements secured with nine Division I athletes from the Virginia Military Institute.
  • Share Issuance for Services: Agreement executed with a third party for event marketing services; Promino agreed to issue an aggregate of 2.5 million common shares, distributed quarterly at 625,000 shares per quarter.
  • Endorsement Disclaimer: Explicitly noted that the Vegas Golden Knights are not a sponsored partner and that product use by athletes or organizations does not constitute an endorsement by any league, team, or governing body.
  • Brand Positioning: Product line represented across high school, collegiate, and professional sports programs; core product portfolio includes Rejuvenate Muscle Health™ and Promino™ - NSF Certified for Sport®.

Notable Quotes

  • "Promino was developed to support athletes striving to perform at their highest level, from high school competitors to collegiate and professional athletes," said Vito Sanzone, Chief Executive Officer. "To see Promino being associated with some of the biggest stages in sport is encouraging awareness of our brand among athletes, coaches, trainers and performance-focused consumers. We remain focused on expanding awareness of Promino™ - NSF Certified for Sport® among athletes and active consumers seeking trusted muscle health and recovery solutions."
Read the original news release →

More from Promino Nutritional Sciences Inc