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WDO 26.04 −0.9% FVI 11.84 −1.6% OM 1.75 −1.7% ETG 2.99 +0.0% ARTG 31.47 −4.6% LUC 0.163 +1.6% AFM 1.38 +0.0% IMG 20.95 −3.5% CPAU 0.150 +3.5% MMX 0.075 +7.1% IE 12.47 −2.4% SASK 1.09 −1.8% MOG 0.390 +2.6% XIM 0.070 −6.7% S 0.110 −29.0% OMI 0.300 −4.8% WDO 26.04 −0.9% FVI 11.84 −1.6% OM 1.75 −1.7% ETG 2.99 +0.0% ARTG 31.47 −4.6% LUC 0.163 +1.6% AFM 1.38 +0.0% IMG 20.95 −3.5% CPAU 0.150 +3.5% MMX 0.075 +7.1% IE 12.47 −2.4% SASK 1.09 −1.8% MOG 0.390 +2.6% XIM 0.070 −6.7% S 0.110 −29.0% OMI 0.300 −4.8%
Other

MariMed To Launch Hemp-Derived THC Products, Introducing Its Top-Selling Brands to New Markets and Customers

By The Northwire Desk — AI Analysis Nov 03, 2025 · 17:00 MRMD · 0.165 MariMed Inc.
MRMD · Price

Executive Summary

  • MariMed announced manufacturing and distribution agreements to launch its hemp‑derived THC beverage (Vibations) and edibles (Betty’s Eddies) in the rapidly growing hemp‑THC market, with initial distribution slated for Rhode Island in Q1 2026.
  • The company created a new business unit, MMA Hemp Inc., to manage these hemp‑THC activities and partnered with DeHydr8 (manufacturing), Countermeasures (sales & marketing), and Craft Collective Homegrown (distribution).
  • This initiative is part of MariMed’s “Expand the Brand” strategy aimed at owning top‑selling national cannabis brands within five years, representing a significant new revenue channel.

Key Details

  • Agreements announced:
  • Manufacturing partnership with DeHydr8 – advanced technology for rapid onset and shelf stability of cannabis products.
  • Wholesale sales & marketing agreement with Countermeasures, a national firm known for partnerships with Poppi soda, Kendall Jenner’s 818 Tequila, etc., providing market sales reps, national account coverage, and expansion services.

  • Distribution partnership with Craft Collective Homegrown, the leading hemp‑beverage distributor in Rhode Island.

  • Product rollout:

  • First product: hemp‑derived THC version of Vibations hydrating drink mix.

  • Anticipated launch in Rhode Island by early Q1 2026.

  • Market context:

  • Hemp beverage market generated $3.3 billion in 2024 (BDSA) and is projected to nearly double by 2029.

  • Vibations ranks among the top‑10 cannabis beverages in IL, MA, MD, DE; Betty’s Eddies consistently rank among top‑selling edibles in MariMed’s core markets.

  • Strategic purpose:

  • Expand MariMed’s award‑winning portfolio into new categories and nationwide markets.

  • Support goal of owning top‑selling national cannabis brands within five years via regulated hemp‑THC channel.

  • New business unit: Established MMA Hemp Inc. to operate all hemp‑derived THC activities.

Notable Quotes

“We intend to own top‑selling, national cannabis brands within the next five years, and the regulated hemp THC space provides a great opportunity to support that goal by introducing our brands to the masses,” – Jon Levine, CEO, MariMed Inc.

Materiality Assessment: Material – Positive (significant new revenue channel and market expansion).

Read the original news release →

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Production / Operations