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M&A / Property

Disney Branded Television Acquires Thunderbird Entertainment and JAM Media's Preschool Series BeddyByes

By The Northwire Desk — AI Analysis Oct 01, 2025 · 13:15 TBRD · 1.50 Thunderbird Entertainment Group Inc.
TBRD · Price

Executive Summary

  • Thunderbird Entertainment’s “BeddyByes” series has secured a landmark distribution deal with Disney Branded Television, granting Disney Jr. U.S. linear TV rights and global Disney+ SVOD rights, with the series set to premiere early 2026.
  • The agreement expands Thunderbird’s global media and consumer product footprint, adding a high‑profile platform alongside Disney’s premier preschool slate (e.g., Bluey, Mickey Mouse Clubhouse+, Marvel’s Spidey and His Amazing Friends).
  • Thunderbird will promote the title at major licensing events in Europe and Cannes later in 2025, targeting additional consumer‑product partnerships.

Key Details

  • Deal Scope: Disney Jr. U.S. linear television rights + global Disney+ subscription video on demand (SVOD) rights for “BeddyByes.”
  • Premiere Timing: Early 2026 on both Disney Jr. and Disney+.
  • Territorial Coverage: Global, excluding the United Kingdom, Ireland, Finland, Denmark, and Sweden (these territories have separate arrangements).
  • Acquisition Background: Thunderbird Distribution acquired worldwide media (excluding the above regions) and consumer‑product rights in 2024.
  • Series Profile: CG‑animated preschool series produced by JAM Media for BBC Children’s & Education; debuted on BBC iPlayer and CBeebies (May–June 2025). Also available on RTÉ Player (Ireland) and Nordic broadcasters DR, YLE, SVT.
  • Marketing Activities: Thunderbird Brands will exhibit “BeddyByes” at:
  • Brand Licensing Europe – London, Oct 7‑9 2025 (Booth #A202).
  • MIPJUNIOR / MIPCOM – Cannes, Oct 11‑16 2025 (Booth #P‑1.H68).
  • Strategic Rationale: Provides a global platform to drive viewership and consumer‑product licensing revenue; aligns with Disney’s preschool content strategy.

Notable Quotes

  • “BeddyByes is a delightful series that makes bedtime something kids look forward to,” – Ayo Davis, President, Disney Branded Television.
  • “We’re thrilled to introduce this series alongside Disney’s other iconic brands… we expect parents and caregivers will access BeddyByes throughout the day to support naptime and bedtime,” – Richard Goldsmith, President of Global Distribution & Consumer Products, Thunderbird.

Materiality Assessment: Material – Positive (the agreement significantly expands distribution reach and potential revenue streams for Thunderbird Entertainment).

Read the original news release →

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