Production / Operations
Happy Belly Food Group Announces New Franchise Agreement and Real Estate Signed for Heal Wellness in Cochrane, Alberta

HBFG · Price
Executive Summary
- Happy Belly Food Group announced the signing of a franchise agreement with Heal Wellness for a new quick‑service restaurant in Cochrane, Alberta, slated to open in Q1 2026.
- The location adds to Heal Wellness’s rapid expansion (27 stores open, 168 in development) and contributes toward Happy Belly’s total of 626 contractually committed retail franchise locations across its brand portfolio.
- Management highlighted the “predictable and disciplined growth strategy” as a driver of long‑term shareholder value.
Key Details
- Franchise Agreement: Signed with Heal Wellness to open a QSR offering smoothie bowls, açaí bowls, smoothies, and super‑seed grain bowls in Cochrane, Alberta.
- Opening Timeline: Planned for the first quarter of 2026.
- Market Rationale: Cochrane’s fast‑growing population, active lifestyle culture, proximity to Calgary and the Rocky Mountains make it a strategic market for the wellness brand.
- Heal Wellness Portfolio: Currently 27 locations operating; over 168 additional sites in development nationwide.
- Happy Belly Franchise Footprint: 626 contractually committed retail franchise locations across brands (including Heal Wellness, Rosie's Burgers, Yolks Breakfast, Via Cibo Italian Street Food, etc.) at various stages of development, construction, and operation.
- Management Quote – CEO Sean Black: Emphasized the “predictable and disciplined growth strategy” and stated that the company is “just getting started,” underscoring confidence in continued expansion and shareholder value creation.
Notable Quotes
“The signing of this new franchise agreement underscores the continued confidence franchise partners have in our scalable business model and the growing nationwide demand for our wellness‑driven brand.” – Sean Black, CEO
“We are just getting started…our predictable and disciplined growth strategy continues to deliver measurable results as we expand our brands across Canada and create long‑term value for our shareholders.” – Sean Black, CEO
More from Happy Belly Food Group Inc.
Jun 22, 2026 · 06:01