Fluent launches Bag-O Ground Flower in Florida

Executive Summary

• Fluent Corp. has launched its new "Bag-O" seven-gram Ground Flower product line in Florida dispensaries, aiming to expand patient choice and convenience by offering pre-ground cannabis.
• The product is positioned as a ready-to-use option that preserves natural aroma, potency, and terpene profiles, targeting patients who prefer convenience over manual grinding.
• Initial strains include Gush Moon, Tartz, White Wedding, Caramel Cream, and Primus, with additional strains expected to be introduced based on harvest cycles and patient demand.

Key Details

• Product Name: Bag-O seven-gram Ground Flower.
• Product Features: Strain-specific whole flower that is gently and intentionally preground; designed to preserve natural aroma, potency, and terpene profile; eliminates need for additional preparation.
• Usage: Suitable for vaporizing, rolling, or traditional consumption.
• Initial Strain Portfolio:
  • Gush Moon (sativa-dominant hybrid)
  • Tartz (hybrid)
  • White Wedding (sativa-dominant hybrid)
  • Caramel Cream (hybrid)
  • Primus (indica-dominant hybrid)
• Availability: Available at all Fluent Florida dispensaries; express pickup and drive-through available at select locations; online ordering available.
• Strategic Context: Launch is part of Fluent's effort to strengthen its product mix, streamline operations across its vertically integrated platform, and support sustainable growth and improved margins.
• Company Footprint: Fluent operates in Florida, New York, Pennsylvania, and Texas; employs 700 people across eight cultivation/manufacturing facilities and 37 active retail locations.

Notable Quotes

• "Introducing Bag-O seven-gram Ground Flower in Florida is a direct response to unmet patient requests... This format offers quality flower without the preparation. Simply put, our patients can skip the grind and save some time." — Dave Vautrin, Interim Chief Executive Officer of Fluent.