Adcore hired by Selfie Leslie for digital marketing

Executive Summary

• Adcore Inc. has been appointed by boutique apparel brand Selfie Leslie to lead its performance marketing initiatives and media mix modelling efforts.
• The partnership will utilize Adcore’s Feeditor app and marketing cloud to optimize campaigns across Selfie Leslie’s product feed and improve cross-channel customer engagement.
• Both companies emphasized the strategic alignment, with Adcore leveraging its data analytics expertise to drive measurable performance and Selfie Leslie aiming to accelerate growth and brand visibility.

Key Details

• Client: Selfie Leslie (leading boutique women's apparel brand)
• Scope of Work: Performance marketing initiatives, media mix modelling, and comprehensive campaign oversight
• Technology Deployed: Adcore’s proprietary Feeditor app and marketing cloud
• Strategic Objectives: Enhance engagement across all digital channels, drive stronger campaign performance, increase brand awareness, and deliver measurable ROI
• Adcore’s Role: Spearhead digital marketing strategy, manage and automate e-commerce advertising, and monitor/analyze advertising budget performance
• Selfie Leslie’s Objective: Leverage advanced e-commerce technologies and digital marketing expertise to elevate brand presence and accelerate growth ambitions

Notable Quotes

• Omri Brill, CEO & Founder, Adcore Inc.: "We're thrilled to begin working with Selfie Leslie, a leading boutique women's apparel brand. Selfie Leslie has built a reputation for bringing style and convenience to customers and we see tremendous potential in helping them reach new audiences and enhance their customer engagement. This mandate includes our growing media mix modelling solution where we leverage Adcore's data analytics expertise to further enhance performance and deliver measurable results."
• Maricar Craig, Head of Marketing, Selfie Leslie: "Partnering with Adcore represents an exciting new chapter for Selfie Leslie. We're eager to tap into Adcore's digital marketing expertise and advanced e-commerce technologies to elevate our brand presence and accelerate our growth ambitions."