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Rogers Brings Blue Jays Spirit to Calgary with New Ballpark Experience at Rogers Charity Classic

By The Northwire Desk — AI Analysis Jun 15, 2026 · 14:30 RCI · 53.92 NaN
RCI · Price

Executive Summary

  • Rogers Communications is launching a Blue Jays-themed ballpark experience at the 16th hole during the Rogers Charity Classic golf tournament in Calgary to celebrate the Blue Jays' 50th season.
  • The activation will feature iconic baseball elements and donate $1,000 to the Jays Care Foundation for every birdie scored on the par-3 hole 16 throughout the tournament.
  • Tickets for the 2026 Rogers Charity Classic (August 21–23) are now available, with premium spectator and hosting packages offered.

Key Details

  • Activation Location: 16th hole at Canyon Meadows Golf and Country Club, Calgary, Alberta
  • Event Dates: August 21 to 23, 2026
  • Theme & Purpose: Celebrates the Blue Jays' 50th season while supporting Alberta communities through the Jays Care Foundation
  • Fan Experience Features: Roaming vendors with classic ballpark snacks, DJ and live organ music, player walk-up songs, meet-and-photo opportunities with Blue Jays alumni, and an exclusive spectator section for Rogers customers with premium viewing access
  • Charity Donation Structure: $1,000 donated to the Jays Care Foundation for every birdie scored on hole 16 during the tournament
  • Ticketing: Packages offering premium spectator experiences, enhanced viewing opportunities, and exclusive hosting options are now available

Notable Quotes

  • Terrie Tweddle, Chief Brand and Communications Officer, Rogers: “As proud owners of Canada’s Team, we’re thrilled to bring the spirit of Blue Jays baseball to Calgary and create a truly memorable experience for fans at the Rogers Charity Classic. This immersive experience not only celebrates the Blue Jays' 50th season, but will also help drive meaningful impact for families in Alberta.”
  • Sean Van Kesteren, Executive Director, Rogers Charity Classic: “We are committed to continually elevating the fan experience and finding new ways to make the Rogers Charity Classic more engaging, entertaining and memorable... That commitment to creating an exceptional community experience is a big part of what has helped the Rogers Charity Classic become one of the premier sporting and charitable events in Canada.”
Read the original news release →

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