Brandpilot AI expands AdAi with Google shopping ads

Executive Summary

• Brandpilot AI Inc. launches “AdAi for Google Shopping Ads,” extending its audit technology from search to shopping campaigns.
• The new service aims to identify and eliminate cannibalistic spend, reduce CPCs, and improve ROAS for retail advertisers.
• A free webinar on Oct. 23, 2025 will demonstrate the tool’s capabilities and quantify potential budget savings.

Key Details

• New Offering: “AdAi for Google Shopping Ads” – audits shopping ad campaigns to uncover wasted spend caused by self‑cannibalization and overbidding.
• Core Benefits:
• Reduces CPCs on redundant shopping ads.
• Provides dynamic optimization for standard and Performance Max (PMax) campaigns.
• Frees budget for high‑impact competitive terms.
• Delivers competitor intelligence on retail ad dominance.
• Market Context: Shopping campaigns represent >75 % of U.S. retail search ad spend and 85 % of clicks across Google Search + Shopping combined, indicating a large potential for cost savings.
• Executive Commentary:
• John Beresford (Chief Revenue Officer) highlighted the “massive” impact of wasted spend in shopping ads.
• Brandon Mina (President & CEO) emphasized exposing cannibalization to unlock growth‑driving budget.
• Webinar Announcement: Free educational session scheduled for Oct. 23, 2025 at 1 p.m. EST; will showcase common cannibalization scenarios and quantify budget impact.

Notable Quotes

“Applying AdAi technology to shopping ads is a significant step forward for retail advertisers,” – John Beresford, Chief Revenue Officer.
“By extending AdAi into shopping ads, we're exposing cannibalization in retail campaigns and helping marketers unlock budget that can be redeployed into true growth.” – Brandon Mina, President & CEO.