Wishpond Appoints Jordan Gutierrez as Chief Executive Officer to Lead Next Phase of Execution

Executive Summary

• Wishpond Technologies Ltd. announced the appointment of Jordan Gutierrez as its new Chief Executive Officer, effective March 26, 2026.
• Outgoing CEO Ali Tajskandar will step down to become CEO of SalesCloser (a newly spun‑out public company) and will remain on Wishpond’s Board of Directors.
• Gutierrez, previously COO since 2011, will assume full executive responsibility for advancing the company’s AI‑driven marketing platform and driving disciplined, profitable growth.

Key Details

• New CEO: Jordan Gutierrez – former Chief Operating Officer (since 2011); background includes founding Laleo, a medical e‑commerce platform with eight‑figure annual revenues.
• Effective Date: March 26, 2026.
• Outgoing CEO Transition: Ali Tajskandar will become CEO of SalesCloser (a separate publicly listed spin‑out) and retain a board seat at Wishpond.
• Operational Impact: Gutierrez will relinquish his COO duties; the existing leadership team will continue to support operational functions while the company evaluates its executive structure for greater efficiency.
• Strategic Focus: Under Gutierrez, Wishpond aims to streamline operations, sharpen focus on its core AI‑driven marketing platform, and deliver measurable value and profitable growth to customers.
• Board Continuity: Tajskandar’s continued board membership ensures strategic oversight during the transition.

Notable Quotes

• Ali Tajskandar: “Jordan has been instrumental in building Wishpond into what it is today… I have full confidence in his ability to lead the Company through its next phase.”
• Jordan Gutierrez: “I am excited to step into the CEO role at this important time for Wishpond… we are focused on advancing our core AI‑driven marketing platform, delivering measurable value to our customers, and driving disciplined, profitable growth.”