Rogers Communications launches satellite IoT tracking

Executive Summary

• Rogers Communications Inc. is launching a satellite-powered asset tracking solution, "GO Anywhere Plus," in partnership with Geotab to enable IoT connectivity in remote areas of Canada where traditional cellular coverage is unavailable.
• The service leverages low-earth orbit (LEO) satellites combined with Rogers' national wireless spectrum, allowing IoT devices to switch seamlessly between the 5G+ network and satellite connectivity.
• The technology targets sectors such as forestry, mining, and logistics, aiming to improve uptime and asset visibility across Canada's vast geography, with hardware expected to be introduced this spring.

Key Details

• Partnership: Collaboration between Rogers Communications Inc. and Geotab (a global leader in connected transportation and asset tracking).
• Product Name: GO Anywhere Plus.
• Technology: Uses low-earth orbit (LEO) satellites and Rogers' national wireless spectrum to provide satellite-to-mobile service for IoT.
• Target Market: Canadian businesses requiring asset tracking in remote regions; specifically mentioned applications include fleet/asset tracking on remote highways and rail corridors, and automated sensors in forestry and mining.
• Market Context: Only 18% of Canada is covered by traditional wireless networks.
• Launch Timeline: Satellite-enabled GO Anywhere hardware will be introduced this spring.
• Key Quote: Tom Turner, President of Rogers Business, stated they are the "first Canadian wireless carrier to offer satellite-to-mobile service for IoT."

Notable Quotes

• "We're proud to be the first Canadian wireless carrier to offer satellite-to-mobile service for IoT... Businesses will now be able to seamlessly track critical assets like trailers, containers and equipment across the country, whether they're connected to our 5G+ network or in areas where traditional cell coverage is not available." — Tom Turner, President, Rogers Business
• "Working with Rogers and their coast-to-coast IoT satellite-to-mobile coverage allows us to deliver an asset tracking solution to Canadian businesses that performs where other cellular networks cannot." — Neil Cawse, CEO, Geotab