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M&A / Property

Planet 13 to bring Praetorian's ONI products to Florida

PLTH · Price

Executive Summary

  • Planet 13 Holdings Inc. has entered into an exclusive partnership with Praetorian Global Inc. to launch ONI’s renowned cannabis and hemp products exclusively across its Florida locations.
  • This collaboration marks ONI’s first expansion into a regulated market and its official launch in Florida, following a successful debut in Colorado in 2024.
  • The partnership introduces ONI’s "Private Stock" line, featuring two flagship solventless products: an all-in-one hash rosin vape and Cold Cure rosin.

Key Details

  • Partnership Structure: Planet 13 Holdings Inc. (operator) partnered with Praetorian Global Inc. (brand owner and IP provider) for an exclusive distribution agreement in Florida.
  • Product Line: The launch focuses on ONI’s "Private Stock" line, powered by ONI Genetics, known for precision in solventless extraction and iconic strains like Tropicanna Cookies and Papaya.
  • Specific Products:
    • All-in-one solventless hash rosin vape: Delivers pure rosin flavor and effect in a convenient format.
    • Cold Cure rosin: Handcrafted, small-batch rosin showcasing ONI's signature genetics.
  • Launch Timeline:
    • November 21, 2025: All-in-one solventless hash rosin vapes become available in all Planet 13 Florida locations.
    • January 2026: Cold Cure rosin hits shelves.
  • Marketing & Engagement:
    • ONI brand ambassadors will be on-site at five specific Planet 13 stores on launch day (Nov 21, 2025) to meet patients and introduce the line.
    • Stores involved in launch day events: Largo, Clermont, Deerfield Beach, Jacksonville Roosevelt, and Pensacac.
    • Brand ambassadors will continue visiting all Planet 13 Florida stores over the coming months for in-person customer engagement.
  • Strategic Context: This represents Planet 13’s first regulated market expansion for ONI and highlights Planet 13’s vertical integration across California, Nevada, Illinois, and Florida.

Notable Quotes

  • "We're excited to introduce ONI's Private Stock line to Florida," said Jeffrey Trappe, chief operating officer of Planet 13 Florida. "ONI's legacy of precision and purity fits perfectly with Planet 13's commitment to offering patients the highest-quality, most innovative products available."
Read the original news release →

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