Miivo Holdings launches Miivo starter plan

Executive Summary

• Miivo Holdings Corp. has commercially launched its new "Starter Plan," a self-serve, AI-powered subscription tier designed for small and mid-market companies, marking the company's entry into the North American market.
• The company announced an amendment to its previously announced share purchase and exchange transaction with Tandem, extending the outside date for completion to accommodate regulatory and administrative timing considerations related to the geopolitical situation in the Middle East.
• The Starter Plan features AI-generated financial and operational insights, customer engagement tools (integrating with Google Business Profile and Instagram), and a scalable model designed to transition users into higher-tier plans.

Key Details

• Product Launch: Commercial launch of the Miivo "Starter Plan," a self-serve entry point into the Miivo ecosystem.
• Target Market: Small and mid-market companies; specifically targeting North America (United States) following earlier rollouts in the UAE and India.
• Product Features:
  • Self-serve set-up allowing businesses to connect systems and receive insights without on-boarding support or customization.
  • AI-powered financial and operational intelligence.
  • Customer engagement tools including integrations with Google Business Profile and Instagram for review and interaction management.
  • Sector-specific recommendations based on AI-generated insights tailored to operating metrics.
• Strategic Rationale: The self-serve model is designed to support rapid U.S. market penetration, strengthen product feedback loops, and increase retention through upgrade pathways within the platform.
• M&A Update (Tandem Transaction):
  • Miivo continues to work with Tandem partners and shareholders toward the completion of the previously announced share purchase and exchange transaction.
  • Parties entered into an amending agreement to extend the outside date for completion.
  • Reason for extension: Additional timing considerations arising from the current geopolitical situation in the Middle East, which may impact regulatory and administrative processes.
  • Transaction terms remain unchanged except for the extended date; parties remain committed to completing the transaction as soon as practicable.
  • Reference: Previous news release dated Jan. 19, 2026.

Notable Quotes

• "A lot of businesses want clarity without needing hands-on set-up," said Alexander Damouni, chief executive officer of Miivo. "The starter plan lets them connect quickly and start seeing what's happening in their business. As they grow, they can move into more advanced plans, and it supports our expansion into North America."