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Production / Operations

Cineplex box office revenues at $32.37M in February

By The Northwire Desk — AI Analysis Mar 11, 2026 · 18:16 CGX · 10.28 Cineplex Inc
CGX · Price

Executive Summary

  • Cineplex Inc. reported February 2026 box office revenues of $32.4 million, representing approximately 93% of the prior year's performance.
  • The month was driven by original titles such as Wuthering Heights, GOAT, and Send Help, demonstrating the importance of a diversified film slate in the absence of a single blockbuster release.
  • The month concluded with a strong debut for Scream 7, which achieved the highest opening weekend in the franchise's history, supporting early March results.

Key Details

  • February 2026 Box Office Revenue: $32.4 million.
  • Year-over-Year Comparison: February 2026 performance reached approximately 93% of February 2025.
  • Prior Year Context: February 2025 benefited from successful international titles (e.g., Ne Zha 2 and Chhaava) which represented approximately one-quarter of that month's box office.
  • Key Performers (Feb 2026):
    • Original titles Wuthering Heights, GOAT, and Send Help collectively supported the month's performance.
    • Scream 7 debuted with the highest opening weekend in the history of the Scream franchise.
  • Market Dynamics: No film in February 2026 surpassed $100 million at the domestic box office, a dynamic similar to 2019, highlighting the role of slate depth.
  • Independent Content: Iron Lung demonstrated success through unconventional theatrical release paths driven by social engagement and fan loyalty.
  • Upcoming Slate (March/April 2026):
    • Hoppers (Pixar): Reported as Pixar's biggest opening for an original film since 2017.
    • Project Hail Mary (Amazon).
    • Sequel to Dhurandhar (highest-grossing Hindi language film).
    • The Super Mario Galaxy Movie (kicking off the second quarter).

Notable Quotes

  • "As we move into March, the 2026 film slate truly begins to accelerate... We're entering a very promising stretch for audiences and our business." — Ellis Jacob, President and CEO
Read the original news release →

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