Northwire Canada EditionFriday, July 17, 2026
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BRP Announces Appointment of Denis Le Vot as President and Chief Executive Officer

DOO · Price

Executive Summary

  • BRP Inc. announced Denis Le Vot will become President and Chief Executive Officer effective February 1, 2026, succeeding José Boisjoli.
  • Pierre Beaudoin will be appointed Chair of the Board on the same date; Barbara Samardzich remains Lead Independent Director.
  • The transition is positioned to support BRP’s M28 strategic plan and long‑term growth in the powersports market.

Key Details

  • CEO Appointment: Denis Le Vot, former Executive Vice President & CEO of Dacia (Renault‑Nissan‑Mitsubishi Alliance), will assume the roles of President and CEO of BRP on 2026‑02‑01.
  • Board Changes: Pierre Beaudoin will become Chair of the Board effective 2026‑02‑01; José Boisjoli will retire as President/CEO and step down as Board Chair. Barbara Samardzich continues as Lead Independent Director.
  • Transition Timing: Current CEO José Boisjoli will remain in his roles until the February 1, 2026 transition date.
  • Strategic Rationale: The board highlighted Le Vot’s 30‑year automotive industry experience and global dealer network expertise as assets to advance BRP’s M28 strategic plan and drive long‑term growth.
  • Biographical Highlights – Denis Le Vot: Engineering degree (École des Mines de Paris); 30 years at Renault Group in marketing, sales, after‑sale services, operations, and supply chain across multiple regions; senior leadership roles including Senior VP & Chairman of Eurasia Region, Senior VP & Chairman of Nissan North America, Executive VP & CEO of Dacia Brand.
  • Biographical Highlights – Pierre Beaudoin: Former President & COO of Bombardier Recreational Products; extensive executive experience within Bombardier’s marine and aerospace divisions; current corporate director and former Chair of Bombardier Inc.

Notable Quotes

  • “On behalf of the Board, I wish to welcome Denis… We are confident that Denis, along with BRP's seasoned executive team, will advance the Company's M28 strategic plan…” – Barbara Samardzich, Lead Independent Director.
  • “I’m grateful for the trust the Board has placed in me… I look forward to leading BRP into a new chapter.” – Denis Le Vot, incoming President & CEO.
  • “I want to congratulate Denis on his appointment and wish him, and everyone at BRP, a successful adventure ahead.” – José Boisjoli, outgoing Chair & President/CEO.
Read the original news release →

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