Northwire Canada EditionSaturday, July 11, 2026
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M&A / Property

Stingray Launches a Co-Branded Music, Podcast and Radio Solution, Debuting with BYD to Power the Ultimate In-Car Entertainment Experience

RAY · Price

Executive Summary

  • Stingray announced a co‑branded in‑vehicle infotainment (IVI) service, BYD Audio by Stingray, developed with BYD for global automotive OEMs.
  • The solution integrates Stingray’s full audio suite—including music channels, 4 M+ podcasts, Calm Radio, and Karaoke—available via premium or ad‑supported subscription models.
  • Rollout will begin OTA in BYD’s European markets early 2026, expanding later to all BYD vehicle markets worldwide.

Key Details

  • Partnership: Stingray (TSX: RAY.A / RAY.B) + BYD (HK & Shenzhen listed).
  • Product Offering: Co‑branded music, podcast and radio platform for in‑car entertainment; includes:
  • Hundreds of curated music channels refreshed weekly.
  • Over 4 million podcasts.
  • Thousands of global radio stations.
  • Stingray Karaoke with microphone integration.
  • Calm Radio wellness audio streams.
  • User Experience Features: High‑resolution album artwork, genre/era navigation, dynamic visualizer with customizable colors, driver‑safe controls.
  • Business Model Flexibility: Supports both premium subscriptions and ad‑supported tiers to meet diverse consumer preferences.
  • Launch Timeline: OTA deployment in BYD’s European vehicle models early 2026, followed by expansion to all BYD markets globally.
  • Strategic Significance: Enhances Stingray’s presence in the automotive OEM segment, positioning the company as a premier provider of in‑car entertainment solutions.

Notable Quotes

“The launch of this new co‑branded IVI product marks a significant milestone in our mission to deliver unparalleled entertainment experiences wherever consumers are,” – Jim Riley, President, Stingray Music USA.

“Stingray's suite of audio services will play an important role in our cutting‑edge cabin features… we’re excited that BYD Audio by Stingray will offer customers an exceptional, world‑class music, podcast and radio experience,” – Stella Li, Executive Vice President, BYD.

Read the original news release →

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