Stingray enters partnership with Just For Laughs

Executive Summary

• Just For Laughs and Stingray Group Inc. have entered a strategic partnership to launch free ad‑supported streaming TV (FAST) channels featuring premium comedy content worldwide.
• The collaboration leverages Just For Laughs’ extensive comedy library and Stingray’s expertise in channel creation, advertising sales, and global distribution.
• The new FAST channels will be available across leading streaming platforms, expanding both brands’ reach to millions of viewers internationally.

Key Details

• Partnership announced at MIPCOM in Cannes, France.
• Joint effort focuses on developing and distributing FAST channels that combine comedy programming (stand‑up specials, festival performances) with Stingray’s broadcast infrastructure.
• Aim is to provide free, accessible comedy content across global markets, emphasizing audio entertainment.
• Alex Avon, Chief Marketing Officer of Just For Laughs, highlighted the partnership as a “major milestone” for expanding their premium comedy library worldwide.
• David Purdy, Chief Revenue Officer of Stingray, emphasized Stingray’s position as a global leader in FAST channel distribution and its ability to bring the content to new markets.

Notable Quotes

“This partnership marks a major milestone in our mission to bring Just For Laughs premium comedy to audiences everywhere,” – Alex Avon, Chief Marketing Officer, Just For Laughs.

“Stingray is proud to partner with Just For Laughs… This collaboration sets a new benchmark for delivering high‑quality, accessible comedy to viewers everywhere,” – David Purdy, Chief Revenue Officer, Stingray.